Redhill Primary School
Why did the client contact The Capture Factory?
Redhill is a modern one form entry primary school on the edge of Cannock Chase in Staffordshire. The school has a team of well-motivated & dedicated staff who strive to make a difference in their pupils’ lives.
The Redhill team approached us in 2017 to design and build a new website because they felt that the current website did not help them in their endeavour to ensure pupils were successful both in school throughout their lives.
What was the problem?
Redhill found typical school websites staid and unexciting. Most school websites tend to stick to ideas from the past, with bright, bold colours and comic sans font.
So the team from Redhill Primary School decided that a new approach to school websites was required and approached us to help them bring about a mini revolution in the way their school website looked as well as introducing smoother and more intuitive functionality.
What was your proposal?
We found that most school websites don’t have the functionality that WordPress offers, so they haven’t got what to takes to be constantly up to date with school news.
We showed the Redhill team how a WordPress website would give them the chance to publish articles, blogs and the latest news to inform parents about what was happening in school. The increased functionality provided by the WordPress platform meant that up-to-date information could be published whenever they needed to inform parents or publish news articles.
We also explained the benefits of the Google 360 Tour of the school. Parents would be able to take a virtual tour, without needing to book a visit which may take staff away from their regular duties or involve out of hours attendance. For parents, it would mean they could tour the school when it was convenient for them, without having to make arrangements, take time off work or provide after-school care for their children.
This new functionality would allow the team to explain what was going on at Redhill Primary School without sending letters to parents or informing them of events by text. In addition, they would be able to add all the event and news items themselves, without coming back to us and incurring extra costs.
What did you do?
Redhill Primary School loved our website proposal and agreed that the benefits of providing parents with a 360 Google Tour by saving both staff and parents time and inconvenience was a great idea.
We filmed the 360 virtual tour, allowing parents to take a look at the school online, without having to physically visit the location. The tour appears on the Google Card (the information box on the right hand side of a Google Search) with a ‘See Inside’ button to access the tour.
We used the bold red of the school’s colours as the base colour of the website, with easy navigation and pages to include all the information parents required and that the school needed to make public.
Although we first built the Redhill Primary School website in 2017, we also refreshed it in 2021 in preparation for them becoming an Academy the following year. The refresh included changes the team wanted to make to realign the website with their new vision and goals.
What were the results for the client?
We’re happy to say that Redhill Primary School are confident in using their website to promote news and events by continually updating it with up-to-date information about the school, teachers, Ofsted inspections and results, including the exciting news when the school became an Academy in 2022.
This is what they said about their WordPress website and working with The Capture Factory team:
“We chose The Capture Factory to build our school’s website because we wanted to be able to edit it ourselves. Not only would we gain 100% control, but we would also not incur further costs.
They provided us with training so we could add news and updates throughout the pages whenever necessary. Being able to edit your own site is a huge benefit to our school.
We would definitely recommend The Capture Factory for anyone requiring a new website.”
